基本素養 Basic Literacy

文化傳承
Culture transition
歷史意識
Historical consciousness
藝術涵養
Artistic literacy
公民素養
Civil literacy
社會關懷
Social concern
經世濟民
Benefit people and the society
國際視野
International Perspective

核心能力 Competence

鞏固系定基礎知識
Consolidate fundamental knowledge in economics
獲得跨領域的多樣化知識
Acquire diversified knowledge from interdisciplinary fields
熟悉經濟分析工具
Be familiar with tools for economic analysis
擴展經濟應用
Expand economic applications
語文與溝通能力
Language proficiency and communication ability
創新與領導能力
Innovative and Leadership Abilities

課程概述 Course Description

產業經濟學亦稱為產業組織(Industrial Organization),主要討論市場結構與廠商行為間的關係。課程討論的主題包括市場的四種型態:獨占、寡占、獨占性競爭及完全競爭。本課程除在中級個體經濟的基礎上進一步深入探討完全競爭與獨占市場中供需行為外,討論的核心將建構於寡占市場與獨占性競爭上。探討的議題包括廠商訂價行為互動的關係、廠商如何利用垂直合併、削價競爭、技術進步等方法來排除潛在(或已存在)競爭者廠商的行為對社會福利的影響,並進而探討如何制定管制或工業政策以提高生產效率、增加社會福利。 本課程內容包括個體經濟理論回顧、結構-行為-績效之架構、價格與非價格競爭行為、產業分類、賣者集中程度、加入障礙、產業結構與績效之關係、寡占理論、垂直整合、廠商長期間之決策、商標與技術改變、反托拉斯法與政策、政府管制。本課程之主要目的乃在增進同學對廠商生產決策所涉及之問題與分析工具有更深一層的了解。凡是曾修過經濟學原理、初級微積分、而對一般廠商理論有興趣的同學均可選修。 ★★★★★★【本課程所對應其基本素養之詳述】 『產業經濟學』課程旨在訓練學生以所學之個體經濟與賽局理論來分析並解釋產業結構與市場結果之互動,除有助於學生之『社會關懷』,以系統化方式更深入思索經濟產業與社會之關係,並期許其能從中建立『經世濟民』素養,思考國家角色如何與產業互動,以增進社會福利。
Industrial Economics is a course that based on industrial organization: analysis of the behavior of firms under different industrial structures such as competitive market, monopolistic competition, oligopoly, and monopoly.?This course focuses on firm behavior in imperfectly competitive markets, which appear to be far more common than the perfectly competitive markets and monopoly that were the focus of basic intermediate microeconomics course.?This field analyzes the acquisition and use of market power by firms, strategic interactions among firms, and the role of government competition policy.?We will approach this subject from both theoretical and applied perspectives.

課程學習目標 Course Objectives

  • understand how price/non-price competition among firms affect economic welfare
  • learn how to analyze and evaluate models under different market structures
  • able to analyze and evaluate how firms’ structure affect economic welfare
  • 課程進度 Course Outline

    週次 Week進度說明 Progress Description
    1Introduction
    2Review of Basic Game Theory
    3Microeconomics Review: Costs
    4Microeconomics Review: Perfect Competition
    5Microeconomics Review: Monopoly
    6Oligopoly: Nash Equilibrium, Cournot Competition, Bertrand Competition and Stackelberg Competition
    7Oligopoly: Nash Equilibrium, Cournot Competition, Bertrand Competition and Stackelberg Competition
    8Product Differentiation and Monopolistic Competition: Representative Consumer Model, Horizontal and Vertical Product Differentiation
    9Collusion and Cartels
    10Price Discrimination
    11Other Pricing Strategies: Nonlinear Pricing, Bundling and Tie-In Sales
    12Anticompetitive Strategic Behavior: Predatory Pricing, Limit Pricing, Raising Rivals’ Cost, and Contract as a Barrier to Entry
    13Vertical Integration and Vertical Restraints
    14Horizontal Mergers
    15Information and Advertising
    16Research and Development
    17Review
    18Final Exam
     以上每週進度教師可依上課情況做適度調整。The schedule may be subject to change.

    課程是否與永續發展目標相關調查
    Survey of the conntent relevant to SDGs

    本課程與SDGs相關項目如下:
    This course is relevant to these items of SDGs as following:
    • 健康與福祉 (Good health and Well Being)
    • 就業與經濟成長 (Decent work and Economic growth)
    • 工業、創新與基礎建設 (Industry Innovation and infrastructure)

    有關課程其他調查 Other Surveys of Courses

    1.本課程是否規劃業界教師參與教學或演講? 否
    Is there any industry specialist invited in this course? How many times? No
    2.本課程是否規劃含校外實習(並非參訪)? 否
    Are there any internships involved in the course? How many hours? No
    3.本課程是否可歸認為學術倫理課程? 否
    Is this course recognized as an academic ethics course? In the course how many hours are regarding academic ethics topics? No
    4.本課程是否屬進入社區實踐課程? 否
    Is this course recognized as a Community engagement and Service learning course? Which community will be engaged? No